William Hill sister sites

William Hill sister sites

William Hill has no active sister sites. William Hill sister sites are operated by WHG (International) Limited, licence number 39225 which operates 3 sister sites in total.

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William Hill sister sites 2023

It might surprise you to see that we don’t have any William Hill sister sites listed here. You might think you should see William Hill Vegas, William Hill Casino, William Hill Poker, or one of the other sub-brands that William Hill operates. However, they’re not strictly William Hill sister sites; they’re minisites within the larger William Hill website. If you check the UK Gambling Commission website, you’ll find that the only site WHG (International) Limited owns and operates is williamhill.com. As such, we can’t list any William Hill sister sites here because no William Hill sister sites exist.

There’s another way to look at this situation. While Mr Green isn’t listed on the same UKGC licence as William Hill, Mr Green Limited is owned in its entirety by WHG (International) Limited. That means you could choose to see Mr Green as one of the William Hill sister sites if you so desired. However, if you’re going to do that, you might as well also include 888 Sport, 888 Casino, 777 Casino, and 888 Poker. That’s because the 888 Group has owned WHG (International) Limited since 2022, and so they could all be thought of as unofficial William Hill sister sites, too. We’ll stick to the official narrative on this page, though.

William Hill Information

Name William Hill
URL williamhill.com
#No. of Sister Sites 3
Best Sister Sites See sites like above
Owner/Operator WHG (International) Limited: 6/1 Waterport Place, Gibraltar, GX11 1AA, Gibraltar
Sister sites status 1 Active, 0 White Labels and 2 Inactive sister sites. 3 total sister casinos.
UKGC Licence page UKGC Licence: 39225
Support Email support@williamhill.com
Twitter @williamhill
Facebook William Hill Facebook page

William Hill operator – WHG (International) Limited

whg international casinos logo

William Hill is a world-famous brand today, but it began with a single person. That person was, unsurprisingly, called William Hill. William opened his first betting shop in 1934, and it stayed in his family’s hands for more than thirty years before being sold to Sears Holdings in 1971. The company changed hands several years between then and the end of the century, with the business at times seeming to be in danger of disappearing. When Brent Walker paid £685m for the business in 1989, the company ended up recouping £117m of the money through the courts on the grounds that the value of the business had been exaggerated at the time of the sale. William Hill was then sold again, this time to a Japanese investment bank, in 1997, only to be sold again in 1999. It was only when the company started buying up greyhound tracks in the early 21st century that things appeared to stabilise. The purchase of 600 more betting shops in 2005 showed that William Hill had finally returned to a position of strength.

Unlike some of the other old-school betting companies in the UK, William Hill took to the internet age like a duck to water. The turmoil of the late 20th century was forgotten as the brand went from strength to strength and seemed to have consolidated its position in the online marketplace further when it bought Mr Green for £242m in January 2019. However, its long history of independence was about to end. In September 2020, William Hill accepted a takeover bid of £2.9bn from Caesars Entertainment of Nevada, USA. The deal went through in April 2021, but Caesars immediately broke its newly-acquired asset up. It had only ever been interested in the American arm of the business, so the European operations were sold to 888 Holdings for £1.95bn in July 2022. After the takeover, WHG (International) Limited still retains approximately twelve thousand employees and has revenue of around £1.3bn per year.

William Hill review

William Hill screenshot

William Hill Sister Sites Welcome Bonuses

William Hill is one of the oldest, most famous and most trusted sports betting brands in the UK, but has never had a reputation for being flashy. It’s known for its sober, austere approach, which is reflected in its classic logo and the muted tone of its website. You wouldn’t expect William Hill to give you enormously over-the-top welcome promotions, so you shouldn’t be surprised to find that it doesn’t. There are still two fairly pedestrian welcome promotions to consider, though; one for players who want to bet on sports, and one for those who want to place bets on the slots and games inside William Hill Vegas.

For sports bettors, the welcome promotion is a simple offer of £30 in free bets for everyone who joins the site and bets £10 as a first bet. The bets are credited automatically when the qualifying bet is made and are delivered as three £10 bet vouchers. Players must then use the vouchers within thirty days, or else they’ll expire.

The welcome promotion for those who want to use William Hill Vegas has the potential to be a little more generous. The way to qualify for the promotion is the same; players need to sign up and then spend £10 on one of five selected slots games. As soon as that’s done, the player’s account is credited with two hundred free spins to use on the same range of slots. The spins are valued at 10p per spin, and while there isn’t a wagering requirement on winnings, the maximum amount of winnings that can be withdrawn from this promotion is £30. As such, both welcome promotions have the same cash value.

Players should note that deposits made using e-wallets won’t trigger either one of the welcome promotions. You’ll have to use a debit card if you want to take advantage of them.

Other Promotions

You won’t have any difficulty finding additional promotions at William Hill. You may, however, find that the promotions you see one week aren’t the same promotions as the ones you’ll see when you come back the following week. The promotions page – which could be far more user-friendly than it is – is divided into sections for sports betting and gaming, with a running tally telling you how many promotions are available in each category.

At the time of our visit, players could get a £5 free snooker bet for betting £5 on any game in the Snooker World Championship, although the promotion was obviously limited by the length of the event. A longer-standing promotion is the chance to win up to £200 per month in free bets by predicting exact football scores. That’s a free-to-play game and is popular at the site. Standard sports betting promotions like acca insurance, bet builders and best odds guarantees on horse racing are also available, plus one “bet boost” to use per day on horse racing.

On the casino side of things, William Hill Vegas has a “Bonus Drop,” which is free to play and offers small free spins and cash pot prizes to everyone who takes part. The “Bonus Vault” works in a similar manner. Prize draws or luck-based promotions are very much the theme at William Hill Vegas, with a £10,000 Big Bass Bonanza promotion and a £100,000 prize draw also in operation at the time of our visit. Players can usually pick up five free spins on the game of the week with no deposit required, which is a small but pleasant perk. While a loyalty scheme or a guaranteed route to winning rewards would be appreciated, William Hill Vegas isn’t short on bonuses.

Top Games at William Hill

If you asked someone what the first thing that came to mind was when they hear the name “William Hill,” they’ll say “gambling.” When asked to be more specific, they’ll likely say either horse racing or football betting. The connection between the brand and sports is deeply ingrained, with the company having existed since 1934. As such, the sportsbook is the “top game” on the William Hill website. Nothing else comes anywhere near it in terms of focus or prestige. It might not be the most neatly-arranged sportsbook you have ever come across, nor the easiest to follow, but it covers everything from football and horse racing to hurling and volleyball, and it does so to a high standard.

While nearly everyone who visits William Hill does so for the sportsbook, there will be some who are solely motivated by the William Hill Vegas slots collection and the site’s live casino section. If you’re one of them, you may wish to know that branded, exclusive games tend to share top billing with new arrivals at the casino. William Hill: Football Cash Collect and William Hill Gold: Link and Win were the top two slots at the time of our visit, accompanied by new (at the time) releases like Fire and Roses Joker and the Megaways version of 9 Pots of Gold.

Customer Support and Licensing

It’s possible, in theory, to get assistance with your William Hill betting account by going into a William Hill shop, of which there are well over one thousand. The knowledge levels of staff may vary from location to location, though, which is why you might find it easier just to use the live chat facility provided on the website. William Hill is also willing and able to provide customer service through its Twitter account, the handle for which can be found in the box at the top of this page. It’s a surprise that there isn’t a telephone number to call, but the option isn’t there.

The licence that covers William Hill is held by WHG (International) Limited with the UK Gambling Commission under account no. 39225. In March 2023, a UKGC compliance assessment determined that there were failings in the operator’s processes relating to promoting safer gambling, interacting with customers and preventing money laundering. As such, further conditions were added to WHG (International) Limited’s operating licence, and the company paid £12.5m as a settlement in lieu of a formal financial penalty.

Withdrawal Speed and Support

Helpfully, there’s a page on the William Hill website which goes into detail about the site’s withdrawal options and timescales. That starts with debit cards. Visa, Mastercard and Maestro are all accepted, and the standard timescale for a withdrawal processed this way is 1-3 working days. Visa Direct customers can get their money a lot faster, though, with an average timescale of between thirty minutes and four hours. E-wallets are treated the same way no matter if they’re held with PayPal, Neteller, ecoPayz or Skrill; all of them have same-day turnarounds for funds. You’re welcome to ask for a bank transfer, but you’ll want between three and five working days for it. Alternatively, you could get instant cash by withdrawing from a William Hill shop.

Final Thoughts on William Hill

This is one of the biggest betting companies in the UK and one of the most trusted names in the whole gambling business. That remains true even if William Hill is no longer in charge of its own destiny, having become the property of 888 Group in an eye-wateringly expensive deal in 2022. William Hill is a top pick for sports betting and still offers plenty of slots and casino action via William Hill Vegas, which sprang up when the old William Hill Casino brand closed down. It looks dated in places, and the fact that it had to pay the UKGC £12.5m in 2023 is a concern, but the William Hill website remains one of the UK scene’s most-visited iGaming hubs.

William Hill Sister Sites Player Reviews

Here are the thoughts of your fellow players about William Hill. The reviews are all real, but we’ve paraphrased them to keep them brief.

The website is a scam in my opinion; the slots seem rigged. It took £138 from me in less than an hour at 20p per spin without giving me a single winning spin in the process. Patrick, April 18th 2023. Source – Trustpilot.
The reviews on this page tell you everything you need to know about William Hill. I’ve made deposits here for months on end but never won enough to be able to make a withdrawal. The biggest of all the scam sites. Charlie , April 5th 2023. Source – Trustpilot.
The verification process at William Hill is stupid. They want pictures of you holding your driving licence, pictures of you holding your council tax bill, recent bank statements, plus more. It’s an invasion of privacy for the sake of maybe winning a few quid here and there.Danny, March 16th 2023. Source – Trustpilot.
I’m constantly getting emails from William Hill at the moment. I’ve tried stopping it through web chat or phoning the head office to speak to someone about it, but I don’t get anywhere. Dreadful customer service.H Mason, March 6th 2023. Source – Trustpilot.
The William Hill website is constantly on the take. The slots are a joke with what they pay you, and when you go to the bingo rooms, you’ll see the same people winning all the time. I’ve always made losses playing here.Dan, December 6th 2022. Source – Trustpilot.